FormatZ Blog

File formats, made simple

Guides, comparisons and how-tos about file formats and conversion — in plain language, with no fluff and real takeaways.

115 articles
WebP for Website Speed: Faster Loading and Better SEOWeb Performance

WebP for Website Speed: Faster Loading and Better SEO

WebP for site speed: 25–35% smaller than JPEG, 26% smaller than PNG, better LCP and Core Web Vitals, plus picture-tag fallbacks and a rollout check…

11 minWEBP
WebP vs AVIF: Which Modern Image Format to Choose in 2026Format Comparison

WebP vs AVIF: Which Modern Image Format to Choose in 2026

WebP vs AVIF in 2026: which format is smaller, which has richer color and HDR, which encodes faster and which has wider browser support. A clear an…

10 minWEBP
What Is AVIF? The Next-Gen Image Format Built on AV1Format Basics

What Is AVIF? The Next-Gen Image Format Built on AV1

What is AVIF: the next-gen image format built on the AV1 video codec. Why files are half the size of JPEG, how 10-bit color, HDR and transparency w…

9 minAVIF
What Is BMP? The Uncompressed Format from the Windows EraFormat Basics

What Is BMP? The Uncompressed Format from the Windows Era

What is BMP (Bitmap): the uncompressed raster format from the Windows era. How the file is built, why it is so heavy, why it stores pixels directly…

9 minBMP
What Is DDS? A Complete Guide to the DirectDraw Surface Texture FormatFormat Basics

What Is DDS? A Complete Guide to the DirectDraw Surface Texture Format

What is the DDS (DirectDraw Surface) format: why games need compressed textures, how BC1–BC7 blocks and mipmaps work, and how to open a DDS file in…

9 minDDS
What Is EPS? The Vector Format for Print and LogosFormat Basics

What Is EPS? The Vector Format for Print and Logos

What is EPS (Encapsulated PostScript): why Adobe invented this vector format in 1987, how it works, why it became the standard for logos and print,…

9 minEPS
What Is GIF? How the Animation Format Outlived the Whole InternetFormat Basics

What Is GIF? How the Animation Format Outlived the Whole Internet

What is GIF: how a 1987 format from CompuServe outlived the whole internet. The 256-color palette, LZW compression, binary transparency and looping…

8 minGIF
What Is HEIC? The iPhone Photo Format That's Half the Size of JPEGFormat Basics

What Is HEIC? The iPhone Photo Format That's Half the Size of JPEG

What is HEIC: the iPhone photo format that's half the size of JPEG. In plain English — why Apple made it the default in iOS 11, what it can do (16-…

8 minHEIC
What Is ICO? The Icon Format for Windows and FaviconsFormat Basics

What Is ICO? The Icon Format for Windows and Favicons

What is ICO: the icon format for Windows and favicons. How one file holds 16×16, 32×32 and 256×256 at once, why it stores BMP or PNG inside, and wh…

9 minICO
What Is JPEG (JPG)? How the Format That Compressed the Internet Really WorksFormat Basics

What Is JPEG (JPG)? How the Format That Compressed the Internet Really Works

What is JPEG (JPG) in plain English: where the 1992 format came from, how lossy compression and the DCT on 8×8 blocks work, what the quality slider…

8 minJPG
What Is PDF? The Format That Looks the Same on Every DeviceFormat Basics

What Is PDF? The Format That Looks the Same on Every Device

What is a PDF, in plain English: who invented the format and why, how it looks identical on every device, what's actually inside it, and how PDF/A…

8 minPDF
What Is PNG? The Lossless Image Format With Transparency, ExplainedFormat Basics

What Is PNG? The Lossless Image Format With Transparency, Explained

What is PNG, explained from scratch: lossless compression, smooth transparency (alpha channel), the difference between PNG-8, PNG-24 and PNG-32, th…

8 minPNG